Sunday, October 27, 2013

Joe Fresh Fall/Winter 2013

Joe Fresh Fall/Winter 2013 is inspired by Paris in the early '90s - effortless cool, street style. Key pieces include faux leather jackets, edgy tweed blazers, studded jeans and printed and embellished tees and sweaters. The black and white palette include a touch of metallics and embellishments for a sleek and modern collection.  This season was also inspired by the graphic word art of Ed Ruscha, Joshua Abelow, and Despina Stokou. 

The Fall/Winter 2013 runway collection will be sold exclusively at select Joe Fresh locations across Canada and the U.S., alongside the mainline collection it inspires. 

Paris is Black Fall/Winter 2013: "The effortless style of quintessential French girls. A modern mix of the masculine and feminine. Top-to-toe black dressing with hits of white and cream. Moto jackets with studs and spikes, made softer with tux pants and heels. The blazer loosely reimagined in sequins. A sophisticated camo print in shiny shades of silver. Jewels stitched on skinny jeans. The new knee-length and mid-calf hemlines. Silk screen cityscapes on tunics, worn over wide leg pants. Structured coats, faux fur jackets and modern capes." 


- Kim Weling

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