Saturday, October 9, 2010

LOFT Shopping Event to Support Breast Cancer Awareness

Show your support for Breast Cancer Awareness! Join LOFT On October 12th, at their flagship store in New York City to celebrate the collaboration with three top jewelry designers - Anna Sheffield, Kara Ross and Robin Renzi of Me&Ro, to create a limited-edition jewelry collection benefiting The Breast Cancer Research Foundation®.

Each designer has infused her piece with the distinctive essence of her own namesake collection. From Anna Sheffield’s youthful commitment ring-style necklace with pink crystal accent, symbolic of a commitment to the fight against breast cancer ($34.50) to Kara Ross’s glamorous gold and pink chunky gem and chain bracelet ($39.50) to Me&Ro’s lush bracelet of dark pink beads and golden leaves, inspired by the desire to adorn and communicate through jewelry ($34.50), the pieces offer a stylish way to “think pink” in support of an important issue affecting women everywhere. The collection is available in LOFT stores nationwide as well as

Five dollars from each item sold will be donated directly to The Breast Cancer Research Foundation®, a not-for-profit organization dedicated to funding innovative clinical and translational research worldwide.

Another way to show your support is to purchase a LOFT Cares Card and receive 20% off $100 or more or 25% off every purchase of $100 or more when you use your LOFT card. 90% of the card's purchase price will benefit BCRF.

- Kim Weling

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