This morning I got a sneak peek of the newly renovated Sephora Times Square at 1500 Broadway at 43rd Street, right before it opened up to the public. Anticipated shoppers were lined up outside the store, as the first 100 guests receive a mystery gift card up to $100, every morning at 10am through this Saturday. Back in October I attended a GLOSSYBOX and Koh Gen Do tweet up at this location, so I can really see the transformation, from the makeover and nail stations to the spacious layout. The store is massive compared to the last time I was here!
Lucky for me, Sephora Times Square is just a few blocks from where I work, so I had enough time to grab some must-haves on my wish list and run over to the office for a 10am meeting. I look forward to going back and getting a few stocking stuffers and doing some holiday beauty shopping. I also picked up a few holiday gifting ideas amongst the gift sets and fragrances.
For the grand re-opening, Sephora Beauty Insiders received a free limited-edition Times Square tote with any $50 purchase. Shoppers were able to star in their own Smashbox photo shoot with famed photographer Steven Kahn, complete with a makeover and DVD/CD of professional shots, with any Smashbox purchase of $75 or more and also had a chance to meet the Marchesa design duo Georgina Chapman and Keren Craig.
The Sephora Times Square events continue through Saturday, including a meet and greet with Kate Walsh. Click here for complete event details.
- Kim Weling