Tuesday, November 7, 2017

SK-II and Cate Blanchett Launch the Facial Treatment Essence Change Destiny Limited Edition Series in NYC

On October 12th, SK-II Global Brand Ambassador Cate Blanchett hosted the launch of the Facial Treatment Essence Change Destiny Limited Edition Series at Industria in New York City. The new launch encourages all of us to make a unique statement of our own. The limited-edition all-white bottles feature three unique Change Destiny mantras - "Be the Person You DECIDE to be", "CHANGE is in All of Us" and "DESTINY is a Matter of Choice."

In the spirit of celebrating individual choices, SK-II encourages women to declare their statement with the bottle that best speaks to them, using the hashtag #YourStatementYourBottle on social media. 

Cate Blanchett comments "It was an honor to unveil what I believe is the most dramatic makeover yet, the new SK-II Change Destiny Limited Edition bottles dedicated to women who define their own destinies. The idea that each of us has the power to shape our own path is one that I have embraced personally and professionally."

The new SK-II Facial Treatment Essence - Change Destiny Limited Edition series is now available exclusively at Sephora and Sephora.com for $229. 

 I was so excited to meet with Cate! Cate plays Hela in Thor: Ragnarok, which just opened in theaters on Friday. I definitely recommend going to see it - she plays a great villain! The movie has a lot of laughs and action - everything you would expect from a Marvel blockbuster. 

Photos courtesy of SK-II

- Kim Weling


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