Wednesday, September 1, 2010

Introducing The New LOFT Petites Collection - Petite Sizes. Major Style.

Are you 5’4” and under? Do you love a fit that actually fits? The newly redesigned LOFT petites collection is perfectly proportioned for you. Anyone who finds a regular size top or bottom too long in the sleeve, torso, rise, hem or leg is petite. Petite is all about height and proportion – not weight.

LOFT, best known for fashionable finds at affordable prices has improved the fit and added even with more styles to the already popular existing petites collection. While many petite collections only offer basics, LOFT offers all of their favorite fashion novelty pieces every season allowing you to stay on trend and fashionable, regardless of your size. The new Fall collection introduces flattering new architectural silhouettes, unexpected new fabrications, layers of luscious tweeds and texture, and gorgeous floral prints. Fall 2010 features bold colors and endless possibilities to mix and match LOFT’s versatile pieces to create a countless number of looks.

The new petites collection is now available in all 511 LOFT stores nationwide allowing you to find your perfect size in store. An extended collection of petite styles can be found online at with sizes ranging from 00P-16P.

Even celebrities are buzzing about the LOFT petites collection. The petite actress, Kristen Bell created her own signature LOFT look from the new Fall collection. The starlet wore LOFT’s multi-tier shell in autumn spots ($49.50) paired with their denim legging ($69.50) recently at Chateau Marmont in Los Angeles. Find Kristen’s look or create your own at

No comments:

Post a Comment