Kate Young for Target Launch Party

Kate Young and Michelle Williams

On Tuesday, April 9th at Old School in NYC, Target and Kate Young hosted a private shopping event for celebrities, industry VIPs and friends to celebrate the Kate Young for Target collection, launching in stores and online April 14th.  

Notable attendees included Michelle Williams, Maggie Gyllenhall, Kate Mara, Debby Ryan, Derek Blasberg, Jason Wu, Mara Hoffman and Charlotte Ronson. 

The high school dance-themed party was complete with paper corsages, bleachers, disco ball and music by DJ Atlanta de Cadenet Taylor. Guests sipped on pink champagne and enjoyed desserts served on a clipboard - pink sparkle white chocolate, coffee caramel, pink marshmallow and pink chocolate dipped cookies. 

The exclusive collection features over 30 pieces of women's apparel and accessories, including an assortment of special occasion dresses, clutches, jewelry and shoes. Prices range from $29.99 - $89.99 for apparel and $14.99 - $49.99 for accessories. I am really excited about the gold arrow earrings I got, but didn't see the polka dot bodysuit, leopard-print booties and flame pumps at the launch party. I will be on the lookout for them this Sunday! For more information, visit ABullseyeView.com.

Kate Mara and Maggie Gyllenhaal

Jason Wu and Kate Young

Debby Ryan and Kate Young

Above photos courtesy of Photos courtesy of Neilson Barnard/WireImage.com 

Check out the images I took below at the launch party

Models dressed in the Kate Young for Target collection

  

  

  

  

Giada De Laurentiis

Maggie Gyllenhaal and Peter Sarsgaard

Kate Mara, Kate Young, Michelle Williams and Maggie Gyllenhaal

  

Jason Wu

  

 - Kim Weling

Get The Hottest Oscar Hairstyles At Home!

We finally made it the most glamourous awards show of the year: the Oscars! Just as we expected, we saw some gorgeous gowns and amazing hairstyles. While we can't help you score a vintage Dior dress, we have great tips to get your hair looking red-carpet ready. Wella Professionals was responsible for some of the best looks of the night, and now their celebrity stylists are sharing their tips on how they created these hot Hollywood hairstyles.

Michael Buckner/Getty Images

Michelle Williams
Michelle's pixie is very modern and sophisticated chic. The hair has just enough texture to make the look sweet, yet edgy.

To Get The Look: First, start by applying Sebastian ProfessionalMousse Forte to wet hair, then allow it to air dry. With a small round brush, finish off with a blow dry that gives the hair more height, then use your hands to set the part and bangs. Finish the look with Wella Professionals Stay Essential Finishing Spray to set in place.

Jason Merritt/Getty Images

Penelope Cruz
The actress showed off very old Hollywood glamour, channeling the 1950s Grace Kelly finger waves that perfectly complemented her Armani Privé gown.

To Get The Look: Start with dry hair and use a small amount of Wella Professionals Natural Volume Styling Mousse at the roots. Set hair in steamhot rollers by rolling hair straight back from the head. This will give hair extra texture and curl. Use smaller rollers at the back of the head to create a tighter curl, and then pin hair underneath into a faux bob. Lightly mist with Wella Professionals Dynamic Fix 45 Second Crafting Spray, then back comb and tease at the root. Brush out the finger waves into place and set with Wella Professionals Stay Essential Finishing Spray.

Steve Granitz/WireImage

Leslie Mann
Stylist Rod Ortega decided to give Leslie a ponytail for a more youthful look that made for a fun contrast to her elegant, sequin-detailed dress. The high ponytail also works well for her face shape, creating a beautiful silhouette.

To Get The Look: Start out by prepping wet hair with Wella Professionals Velvet Amplifier to prime hair for a smooth blowout. Use a small amount of Wella Professionals Mirror Polish Shine Serumon the ends of the hair for added smoothness and shine. Blow out with a round brush at the roots for texture and use a Mason Pearson paddle brush to blow dry from mid-length to the ends. Back comb for extra volume, especially at the roots, and use a flat brush from mid-length to ends again so there is texture, but not curl. Then leave the front and sides of the hair out, pull the rest of the hair into a ponytail near the top of the back of the head. Smooth the hair left out of the ponytail back and wrap around the elastic to hide the band. Spray the style with Wella Professionals Stay Essential Finishing Spray to hold in place while leaving it with lots of natural movement.

John Shearer/WireImage

Olivia Wilde
Stylist Davy Newkirk and Olivia opted to go for a chic 70's inspired updo to complement her strapless Gucci gown that she wore to the 2012 Vanity Fair Oscar Party. The roughed up, simplistic yet super chic updo gave her a timeless and effortlessly beautiful look.

To Get The Look: First, apply Wella Professionals Pearl Styler to wet hair and rough dry it, using your hand and a blow dryer. This will give hair extra texture before styling. Next, gather hair at the crown of the head and secure with a bungee cord. You can tease the ends to rough it up a bit more, for added edgy texture. Loosely twisted the hair around the bungee for a loose structure and secure with bobby pins and hair pins. To finish, spray the hair with Wella Professionals Dynamic Fix hairspray, and rough up the hair with fingers at the root and around the bun, spraying once again with the Dynamic Fix to add sheen and hold the look for the night.

Jason Merritt/Getty Images

Nina DoBrev
Celebrity stylist Riawna Capri gave Nina a youthful looking fishtail ponytail that is easier to create at home than you think.

To Get The Look: First, spray Wella Professionals Ocean Spritz all over and scrunch hair for a nice beachy texture. Loosely gather the hair into a slightly messy ponytail with a center part. Then, begin your fishtail braid. Once done, pull a couple pieces out to create a more distressed look and finish with a shine spray, such as Wella Professionals Shimmer Delight all over for a polished finish.

For the latest on hair trends and styling tips, follow Wella Professionals onFacebook and Twitter!

Try on all of these Oscars hairstyles in the Makeover Studio!

Courtesy of Daily Makeover

2012 Oscar Hair Predictions From The Pros

Hollywood's "Night of Nights" is right around the corner, and while we don't know who will take home the oh-so-coveted Oscar Awards, we do know that all you beauty junkies out there will be mentally casting your vote for Oscar superlatives - who has the best dress, the best accessories and of course... who has the best hair?

Michelle Williams' wears color that complements her skin tone.

We spoke with the pros at Wella Professionals, the hair brand who has a very impressive roster of red carpet hair under their belt already from this season, including Madonna, Michelle Williams, Claire Danes, Emma Stone, Zoe Saldana, Emily Blunt and Shailene Woodley, to get the inside scoop on what hair looks will heat up the red carpet this Sunday.

Graceful Sheen
"We will see a peak in fluid textures and warm tones that suggest effortless elegance and healthy, shiny hair that shows a lot of movement and bounce," states Wella Professionals Color Ambassador Aura Friedman. "Expensive and Luxurious are words you could use to explain this look - maximize this effect by asking your colorist to use Wella Professionals Haircolor to give you a soft shade with warm undertones that will best complement your skin tone."

Jason Merrit/Getty Images

Aura recommends her A-list clientele use Wella Professionals Brilliance Shampoo and Conditioner, which is designed to seal in color while leaving locks irresistibly smooth to the touch.

"Wella Professionals Velvet Amplifier is a red-carpet favorite," adds Celebrity Stylist Andy LeCompte, "that smoothes the hair surface so it can better prepare the hair for styling." Andy also uses Wella Professionals Shimmer Delight Shine Spray on his clientele to create the most sheen and expensive looking finish to any end look.

Angelic Side-Chignons
LeCompte predicts that celebs will lean toward classic styles with a play on texture and symmetry. "There will be a lot of deep side parts and loose ponys, bobs and chignons tied to the side." This style can be customized to accentuate any gown, face shape or hair accessory. "It also lessens the stuffiness of that prom feeling and adds a more up-to-date, laissez-faire feeling.

The options here are endless, but no matter the look, you can use Wella Professionals products to perfect the end look. Apply 3-5 pumps of Wella Professionals Velvet Amplifier hair primer to create an even surface on each and every hair follicle before drying the hair, creating a foundation for the most luxurious looking end-look. To keep a style looking fresh yet modernly undone, use a light-hold hairspray such as Wella Professionals Stay Essential Finishing Spray to hold the hair while keeping an overall sense of liquid movement.

The red carpet arrivals of the 84th Annual Academy Awards®, will be airing February 26th on NBC. Be sure to join Wella Professionals on Twitter and Facebook LIVE during the red carpet arrivals (between 4pm and 7pm EST), along with their special guest panel of hair pros Aura Friedman, Rick Wellman and Mark Garrison to get tips, tricks and commentary on the hair looks of the evening.

Can't wait till then? Visit the red carpet tab on Wella's Facebook page for tips and leave questions for their experts to answer.

Courtesy of Daily Makeover