Friday, June 17, 2016

Target and Dezso by Sara Beltrán Pop-Up Shop

Photo credit: Matthew Carasella

Last night I attended the private opening of the Dezso by Sara Beltrán Pop-Up Shop at Target Gallery at 511 West 25th Street, between 10th & 11th Avenue in New York City. 

As part of Target's ongoing commitment to the CFDA {FASHION INCUBATOR} and emerging designers, Target had awarded Sara Beltrán, CFDA {FASHION INCUBATOR} graduate, with the two day pop-up, providing her with another platform to further grow her business and share her designs with consumers. 

"Dezso" is Latin for desire, symbolizing Sara's romance with the sea. Sara is known for handcrafted ocean-themed jewelry inspired by Sara's time spent living in Mexico and India.

The pop-up shop was open to the public today, Friday, June 17 as well as tomorrow, Saturday, June 18th from 11AM to 7PM. At the pop-up, prices range from $5-$65,000, including Sara's one-of-a-kind jewelry, sculptures, artwork, furniture and found items, alongside customized products from Target that Sara has personalized in Dezso fashion.

Photo credit: Matthew Carasella

Check out the photos below I took at the pop-up opening.

- Kim Weling

No comments:

Post a Comment