SWAROVSKI CRYSTALLIZED Spring Jewelry Collection

Here are some of my top picks from the SWAROVSKI CRYSTALLIZED spring jewelry collection that you'll find at the Soho store and online at swarovski-crystallized.com. The jewelry is available in all different price ranges, from more expensive, exquisitely handcrafted pieces to more affordable ones you can add to your collection.

The Big Apple Collier from Jayde by Melissa Kandiyoti is one of my favorites. This piece is inspired by the intricate designs of Byzantium, the mysterious tales of Scheherazade, and the striking glamour of Art Deco.

The Big Apple Collier, Jayde by Melissa Kandiyoti, $630


Fergie Collier by Dannijo, $820


Glam Punk Collier by Otazu, $280


Pedras Variadas Necklace by Caleidoscopio, $550


5 Octobre


Noeud Necklace by Gian Paolo Maria, $410


Rings by Kenneth Jay Lane - Starfish ($135), Octopus ($185), Water Snake ($125), Snake ($180), Alligator ($175)


Gyps Rings by Philippe Ferrandis, $185


Dragonfly Earrings by Dige Designs, $60-$85


Ornamental Rings by Hélène Zubeldia, $80

- Kim Weling

Swarovski CRYSTALLIZED™ and Elle Event with Designer Rodrigo Otazu

Last Tuesday, November 16th I stopped over at the SWAROVSKI CRYSTALLIZED™ Soho store for an exclusive Elle event with designer Rodrigo Otazu.

Attendees were able to get the first glimpse of Otazu's unique, statement pieces, which were available for sale that evening, along with a 15% discount on all New York designer collections. It was a really enjoyable evening with champagne and jewelry, and a special Swarovski CRYSTALLIZED™ compact was included in the gift bag.

I didn't even realize that the Swarovski CRYSTALLIZED™ Café serves dinner. I am definitely going to have to come back for that! I do love the desserts.

Here are some of Rodrigo Otazu's designs. This ring is my favorite! You can view more of Otazu's pieces at swarovski-crystallized.com.

Rodrigo Otazu

Swarovski CRYSTALLIZED™ Event

Charm bracelet give to all attendees


My customized Swarovski CRYSTALLIZED™ charm bracelet

I was excited to see what was in store for me at the Swarovski CRYSTALLIZED™ and Glamour event. Right after I checked in, I was offered a silver-plated charm bracelet (retail $30),a gift from Swarovski CRYSTALLIZED™ for all attendees. The last thing I needed was another bracelet, but I definitely wanted to participate in customizing my own. So I headed over to the components wall to pick out my charms. Since I had just purchased a starfish pendant the other week, I decided to stick with the same theme and picked out starfish, brass fish and baroque charms. The price of each charm varies, anywhere from $6-$30.

Attendees received 15% off each item they purchased that evening. I had to run off to another event so I didn’t actually put my bracelet together there, but it is very easy to do. You just clasp the charms onto the bracelet links. It was a fun event, especially amongst friends, champagne and bruschetta. Next time I will have to customize a necklace!

- Kim Weling

Swarovski CRYSTALLIZED™ Event - You’re Invited!

Join me for a Swarovski CRYSTALLIZED™ and GLAMOUR exclusive event!

Shop for jewelry pieces to accessorize your summer wardrobe, including exquisite designer collections, all made with CRYSTALLIZED™ – Swarovski Elements.

Learn more about Swarovski CRYSTALLIZED™. Click here to read my coverage on the store opening.

Swarovski CRYSTALLIZED™ will be bringing guests up-to-date with the latest seasonal trends and design experts will show you how to use crystals to personalize your summer essentials.

In addition you will be introduced to your own personal toy-box. Individualize bracelets and necklaces with endless styles, shapes, colors and sizes. Time to play! Guests will be treated to champagne, canapés and a free gift, plus 15% off the entire collection.*

MAKE IT
Swarovski CRYSTALLIZED™
July 22
6 - 9 p.m.
499 Broadway (opposite Bloomingdale's)
New York City
RSVP here
or call 212 966 3322

CAN’T MAKE IT?
Visit the online shop. You can still customize your own piece of jewelry online! Whether you plan on shopping in-store or online, be sure to check out the Swarovski CRYSTALLIZED™ 50% off sale! I recently went back to the store and got the Marine starfish necklace at 50% off! It's perfect for summer and has an adjustable cord.

*Receive 15% off of the entire collection when you sign up for the Swarovski newsletter.

I also encourage you to inquire about the Unlimited membership program. As a welcome gift, you get a do-it-yourself mobile/key charm. You also get a membership card, access to special benefits and events, full access to an online style consultancy and design tools, monthly newsletter, annual surprise gift for VIP members (must achieve a minimum purchase value per year) and more!

- Kim Weling

Swarovski CRYSTALLIZED™ Concept Store Opening Party

Blake Lively and Kim Weling


Lucy Liu


Evan Rachel Wood

Chloe Sevigny in the crowd

Staccato Opulent Necklace

Wall of precision-cut loose crystals and components

Ring display

Mary Norton handbag, CAYLA headband, Cuccinelle handbag, Roeckl gloves

Pedro Garcia shoes

Definitely one of the hottest parties of the summer was the launch of the 5,000-square-foot Swarovski CRYSTALLIZED™ store on June 25, 2009.

Gossip Girl’s Blake Lively hosted the event, as she teamed up with Swarovski CRYSTALLIZED™ and charity: water to unveil the special-edition Swarovski CRYSTALLIZED™ Divine Rock necklace during the grand opening. 100% of the proceeds from the necklace will benefit charity: water. The necklace can be purchased for $88.00 at the concept store at 499 Broadway (between Broome and Spring) or online at http://www.Swarovski-Crystallized.com, now through the end of August. I haven’t picked mine up yet, but plan on getting one during my next store visit!

Celebrities in attendance included Lucy Liu, Evan Rachel Wood and Chloe Sevigny.

I expected the space to be tiny, but to my surprise the store stretched out from the front of the store on Broadway (right across from Bloomingdale’s Soho), to the back of the store ending on Mercer Street. There is a lounge & café as you head toward the back of the store, as guests were able to sample the delectable hors d’oeuvres and treats.

The entire left wall is comprised of precision-cut loose crystals and components, allowing customers to customize and create their very own jewelry pieces. The ready-to-wear collection has something for everyone, with pieces in the $35 range to over $1,000. Shoppers can choose from charms, necklaces, bracelets, earrings and rings.

Downstairs you will find a lounge area with all-over Swarovski crystal cubes, which are actually very comfortable to sit on. There are also displays including Swarovski-detailed shoes, handbags, and tiaras.

The concept store in Soho is the only Swarovski CRYSTALLIZED™ store in the United States. Other stores are located in London, Shanghai and Austria.