During New York Fashion Week on September 10th, I celebrated the grand opening of Sunglass Hut's new Times Square location at 1540 Broadway at 45th Street. Attendees included Global Brand Ambassador Georgia May Jagger, model Theodora Richards, Olivia Munn of HBO's The Newsroom, The Carrie Diaries' AnnaSophia Robb and Adam Levine's new protegee, singer Rozzi Crane.
Guests enjoyed beats by DJ Ruckus and a performance by Rozzi Crane with high-flying aerialists.
During the party, Sunglass Hut's "Come and Play" folding sunglass campaign was unveiled, starring Georgia May Jagger and her boyfriend, model and musician Josh McLellan. Shot in NYC with fashion photographer Terry Richardson, the campaign showcases a variety of innovative sunglass styles that can fold, bend and fit in your pocket.
The 1,423 square foot Sunglass Hut Times Square store boasts nearly 1,600 pairs of sunglasses. The expanded assortment of luxury, designer, lifestyle and performance brands include Bvlgari, Burberry, Chanel, Coach, Dolce & Gabbana, DKNY, Emporio Armani, Giorgio Armani, Miu Miu, Oakley, Persol, Prada, Prada Linea Rossa, Ray-Ban, Tiffany & Co., Tory Burch, Versace and Vogue Eyewear.
Theodora Richards and Georgia May Jagger
Theodora Richards
AnnaSophia Robb trying on sunglasses
Check out these amazing peformances from Rozzi Crane.
Here's Rozzi Crane performing a single off her anticipated album. Can't wait!
- Kim Weling
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