M. STEVES, founded by Mally Steves Chakola, features five multi-use, multi-benefit, skincare products for the modern woman, which just launched Spring 2012. Rose Hip Seed Oil (RHSO) is the signature global ingredient in the line, known for its skin rejuvenation and anti-aging properties. RHSO is rich in natural compounds , including powerful antioxidants, unsaturated fatty acids, linolenic, linoleic and oleic acids (Omegas 3, 6 and 9).
The RHSO Power-Packed Ultra-Nourishing Boost ($48), can be used on its own or mixed into the other four products to maximize their effectiveness. The line also includes RSHO Power-Packed Purifying Cleanser ($28), RSHO Power-Packed Multi Benefit Moisturizer ($38), RSHO Power-Packed Anti-Aging Serum ($46) and RHSO Power-Packed Reviving Exfoliator ($36).
I love using the nourishing boost since it's so versatile, but I also love using the purifying cleanser with my Clarisonic. The exfoliator is amazing since it's an all-in-one product that offers the benefits of a microdermabrasion treatment, fruit enzyme and alpha hydroxy acid peel and deep-cleansing mask.
The target demographic for this skincare line is 20-55 years old. The products are free of parabens, synthetic fragrance, synthetic dyes, sulfates, petrochemicals and are not tested on animals. M. STEVES is available at msteves.com.
- Kim Weling