On November 2nd, I attended the Mambo Launch for Bon-Ton Stores, hosted by Mambo Brand Ambassador Ryan Kwanten at Drive In Studios at 443 West 18th Street.
Mambo, the iconic Australian surf and streetwear brand, will be available at Bon-Ton stores and bonton.com for Spring 2012 and will include sportswear, swimwear, sunglasses, flip flops and a graphic t-shirt collection with exclusive designs by Kwanten for women, young men, boys and girls.
How fitting that Kwanten is Mambo's brand ambassador, considering he wore Mambo boardshorts as a kid, and since Bon Temps (pronounced bon ton with a long O) is the name of the town on True Blood that Kwanten's character, Jason Stackhouse is from!
The celebration included music from Chris Bletzer (Baby C) of naag.com, live performance by Ill Fits, live skateboarders, custom t-shirt screen printing, a taco truck and photo booth.
Models wearing the Mambo for Bon-Ton Spring 2012 collection
Photos by fashionably petite
- Kim Weling